Behind the curtains: uncovering the secrets to meaningful insights

In this 30-minute recorded webinar, discover how Medianet Insight’s expert analysts extract meaningful insights from raw media data and produce the metrics that matter as they take you behind the scenes of their everyday life.

Take a journey through the world of media analysis to explore the AMEC principles that guide our Medianet Insights team. Hear directly from an analyst who will share key insights into how they do what they do and how it can be applied to real-world scenarios to make an impact on your communications strategy.

What you can expect:

  • Understand the difference between media monitoring and media analysis.
  • Go through a journey behind the scenes and learn from our own analysts how they extract practical insights from large amounts of data.
  • Learn the practical applications to everyday communications campaigns from real-world examples.