PR in the age of social media – the “do’s” and “don’ts” of connecting with journalists

It is hard to believe that social media as we know it has only been around for less than two…

Summer Media Guide 2019-2020

As the holiday season comes around again, so does our annual Summer Media Guide 2019 – 2020. While we start…

Study of Journalism and Social Media in Australia

  Some 55% of Australian journalists believe the internet and social media have diluted the quality of news content and…

Interview with Michael O’Connell, Managing Director of Medianet

Michael O’Connell is Managing Director of Medianet and its media analysis arm, Mediaverse. Michael recently attended the international AMEC awards…

Mediaverse wins gold on world stage

          Medianet’s partner division Mediaverse has been named Best Mid-Sized Communications, Research and Measurement Team of the…

Events: How to Get The Media Coverage You Want

  Events are great ways of getting a message across. They inform, engage and create a memorable impression on your…

press release template

How To Write a Press Release – Download Press Release Template

Use our Press Release Template to write the content of your story. A press release is one of the most…

A formula for effective press releases: Well positioned content and genuine news angles

There is an almost universal formula that your press releases should say what they need to say, and tell the…