Media Events Calendar – January 2019

It’s a new year and fresh from the holiday break, it can be a struggle to keep up with all…

Media Events Calendar – December 2018

‘Tis the season of festivities, holidays and summer. With so many festive events and New Year planning, it can be…

Media Events Calendar – November 2018

    As a part of Australian Associated Press, we have leveraged our relationship with the newsroom to show you…

Media Events Calendar – October 2018

As a part of Australian Associated Press, we have leveraged our relationship with the newsroom to show you what upcoming…

Media Events Calendar – September 2018

As a part of Australian Associated Press, we have leveraged our relationship with the newsroom to show you what upcoming…

news release for an event

How to Write a News Release for an Event

Even with all the new aged media, getting coverage from the media can still make a big impact on the…

The icing on the cake of a press release: Additional assets

A common mistake with many press releases is they stop just short of presenting all possible elements of a ‘full…

Crafting effective press releases: Headlines first

Of all the sequential steps that go into crafting an effective press release, putting an effective heading or headline at…